STAR BAKER

Star Baker is an experience by the iconic Great British Bake Off brand that we brought to Roblox. I was Art Lead on this game and was responsible for defining the visual direction and overseeing all aspects of art production, from concept to final implementation. This also included interviewing and hiring an art team, creative leadership, style guides, art direction, and 3D modelling when time allowed.

We designed and created four global environments for Italy, Germany, France, and UK/US, making sure to have an overarching art style that also fit with each region’s individual brand identity. We also created a Social Space for the game’s intermission that would tie all the environments together. Due to Roblox being a creator platform, it is not usually known for its art. I wanted to push the boundaries and show that Roblox games can be beautiful, and I believe we achieved that! We utilised a texture atlas for certain aspects of the game, such as the cake decorations.

This project marked my first official role as an Art Lead, a step I had been preparing for and was thrilled to take on. I’m proud to have led such a talented art team, guiding their work while giving them space to bring their creativity to the forefront. They all did an incredible job, and I couldn’t be prouder of what we all achieved, within the art team and the wider Metavision team. You can play it here!

The Great British Bake Off, UK Tent

Bake Off Italia, Italy Tent

Le Meilleur Pâtissier, France Tent

Das Große Backen, Germany Tent

Social Space